Where we are, what we’re doing in the Near Future

Chime closes series E

Posted December 5, 2019 by NF Editor in NEWS

Our friends at Chime keep on dominating the digital banking space. We’ve always believed in their mission to provide financial independence/wellness to the under bank. Good to see the world agrees! Checkout this commercial we made with them: Chime

https://www.cnbc.com/2019/12/05/chime-quadruples-valuation-to-5point8-billion-as-it-raises-500-million.html

Arielle Jackson – Expert in Residence, First Round Capital

Posted December 2, 2019 by Near Future in INTERVIEW
(We work with some pretty amazing people. They’ve been gracious enough to spend a few minutes answering some questions so you can get to know them like we do.)

Fave book, album, movie, TV show right now.
– Book: I’ve been reading Roald Dahl’s classics to my son, Dylan, who just turned six. We just finished “James and the Giant Peach.” It’s really fun to re-read books you read as a kid as a parent and see them through your child’s eyes.
– Album: I like the new albums from The National and Vampire Weekend. The first for being so melancholy and the second for being super catchy and fun.
– Movie: Guess there’s a theme here with all of the kids’ stuff. I don’t get to the movies much. The new Lion King was amazing.
– TV show: Keeping Up with the Kardashians. I’m a season behind but I love that mindless show.

App you’re addicted too
Instagram. I’ve always been into it, but we’re doing some remodeling right now and following all of the designers I like for inspiration is way too addictive.

Which comes first idea or brief?
Brief, 100%.

What surprised you most about making a video? Why?
How many takes it take to get a good one and how many people it takes behind the scenes

What’s something agencies or production companies should avoid doing?
Don’t pitch a $500k concept for a $50k brief.

Short form or long form? Or what is the perfect video length?
60sec or less and a concept that can ideally be chopped up well into shorter form versions (like 15s).

In early or work late?
Naturally I’m a work late person, but my baby gets up around 5am these days so I’ve turned into an early bird.

Three tips for making a great video.
Have a crisp brief with a clear message
Pick a great concept you can actually execute
Don’t skimp on budget

Do you call references or just look at work?
Both. Work first. Then references to see what it was like to produce that work.

Leo and Hana’s Heart Wins Gold Distinction

Posted November 19, 2019 by NF Editor in NEWS

We couldn’t be more honored to have been a part of this special project for our friends at the Lucile Packard Children’s Hospital Stanford. They continue to inspire us with their selfless and tireless work helping children. Here’s the video: https://youtu.be/FqN3qzb4Uwo

https://shortyawards.com/4th-socialgood/leo-and-hanas-heart

Turo closes series E

Posted July 17, 2019 by NF Editor in NEWS

Big ups to our pals at Turo on a fresh new round of funding. They’ve joined unicorn status 😉

Checkout our TV spots: https://www.ispot.tv/ad/dnxc/turo-this-is-turo

Peer-to-peer car-sharing marketplace Turo raises $250M at over $1B valuation from IAC

Spansive launches new Qi charging device

Posted May 23, 2019 by NF Editor in NEWS

Our friends at Spansive have done something about that rat’s nest of charging cables in your home. They just launched the Spansive Source—a new Qi charging device that can charge up to 6 devices at once, even through cases and pop sockets. Peep the video we made for them: Spansive

Spansive’s Source wirelessly charges four smartphones at a time, even through thick cases and PopSockets