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Social Marketing Brief
This is our social marketing brief. It helps us better understand how you’re changing the world.
What is your company name?
What is your product?
What does it do?
Why are you doing this?
Who are your competitors?
Tell us about your audience.
What are the key value propositions?
Are there supporting propositions?
What types of content are you currently running?
Where are you currently marketing?
What is your monthly social marketing budget?
What is working for you? (Specific platforms or content type)
What goals and/or metrics are you aiming for?
When is it due?
MM slash DD slash YYYY
What is your budget?
Who is the point of contact?
Who are the key stakeholders?
No Robots Allowed